Please visit the web site for event schedule!
Please visit the web site for event schedule!
Article by Roy Rasmussen
Effective online marketing has become essential for successful REALTORS®. Eighty-six percent of homebuyers see websites as a useful information source, making this the most popular resource for homebuyers, the latest National Association of Realtors® data shows. Forty-four percent of homebuyers look online before taking any other steps. Fifty-one percent of all buyers ultimately find the home they purchase on the internet. If you don’t have an effective online marketing strategy for showcasing your real estate clients’ properties, you’re potentially passing up at least half of your prospective buyers.
One way to improve your online sales strategy is by using virtual tours to showcase your clients’ properties to buyers who are shopping online. Virtual technology can also let you give tours of properties that are not physically accessible to buyers for reasons such as distance or scheduling. Here are some steps you can take to showcase your clients’ properties with a virtual open house.
Your virtual tour will create the best impression if you shoot some live footage in ultra-high definition using a smartphone with a 4K camera such as the iPhone 6s Plus. For an even greater sense of three-dimensional realism, you can attach accessories to your smartphone camera that provide a 360-degree view of your subject by using dual fisheye lenses.
For the most impressive footage, include some aerial shots by using a camera drone. Camera drones can be used to provide a dramatic aerial view of your property, including the garage and backyard, giving a fuller sense of what the property includes. You can also use drone views to provide an aerial view of the neighborhood and local highlights, such as nearby schools or parks.
Another way to use drones to heighten the sense of realism is to film a simulation of what it feels like to walk up to the property door. You can continue your drone tour indoors and walk your audience through the house. You can also use drone footage to take bird’s eye view of individual rooms and highlight features that might not be as evident from a ground’s eye view. This can be especially effective for properties that have high ceilings or stairway views overlooking lower floors.
For viewers with access to a virtual reality (VR) headset, you can further enhance the realism of your virtual tour by creating a virtual model of your client’s property. Companies such as Matterport and Floored create 3-D models of properties that can be combined with a VR headset to immerse the viewer in the environment of your client’s property. The headset allows the viewer to turn their head in sync with their virtual camera view, giving prospective buyers a realistic sense of what it’s like to walk through the rooms of a property and view their surroundings.
You can further enhance the impact of your virtual tour with augmented reality (AR), which combines your buyer’s view with on-screen overlays that provide information about what they’re looking at. For instance, when they look at an AR map of your property, they can see captions summarizing information and highlights of the surrounding neighborhood. When they look at a view of your property’s exterior, they can see it alongside a summary of the property’s features and price. When they look at interior features, they can see information about rooms or appliances, or about possible ways to take advantage of room features. You can even depict what a room would look like with furniture or family members in it.
To get the most leverage out of your virtual tour, use social media to promote it. RE/MAX One Group REALTOR® Jesse Peters turns his virtual tours into social events by broadcasting them through Facebook Live. During the event, Peters lets viewers submit questions through Facebook, and he provides answers in real time. This lets him reach a larger number of potential buyers at one time while giving buyers a convenient preview of the property he’s showing. It also allows him to promote himself as a real estate agent by demonstrating his ability to present properties.
You can also use your blog to help promote your tours. You can create blog posts in advance of your upcoming tours so you can share them with your social media followers and invite them to attend. You can also embed videos of your tours on your blog so viewers can see them at any times. Apps such as Realync make it easier to embed virtual tours on your blog.
By using social media to promote high-quality videos and virtual models of property listings, you can provide prospective buyers with a realistic sense of what it’s like to tour a property, even when they’re not physically present. This can be used to set the stage for a physical tour, or even to sell the home without an in-person tour. Use virtual tours to improve the effectiveness of your selling technique, increase the number of prospective buyers you’re able to reach online and boost the success of your real estate business.
If you need any assistance with buying or selling I am here for you.
This Saturday Coldwell Banker Tomlinson office located at 325 Main St in Lewiston is having a big open house day!!!! Come to our office betweeen 10-12:00 Saturday for a list of open houses for Saturday and Sunday. There will be a sign in at each house you visit where your name will be entered into a drawing for a computer tablet!!!! Live Radio will be on location Saturday!! It’s going to be lots of fun!!!
With vineyards dated back to 1872, the Lewis-Clark Valley AVA is home to 16 vineyards growing nearly 100 acres of grapes growing approximately 20 unique varietals.
The Lewis-Clark Valley Wine alliance is a great resource to learn about the history of wineries in the LC Valley. Click on the link to see what you will find when visiting the wineries of the Lewis-Clark Valley.. http://lewisclarkwine.com/
What an exciting time to be a resident of the valley! More tourism is great for our entire community, including our property values!
Buying a home comes with many questions. Find out what questions to ask your real estate agent at the beginning of your home search.
Since buying a house is an enormous investment, it’s best to know what questions to ask at the beginning of your home search. Acquiring information about the qualifications of your agent and the homebuying process can help protect you from unpleasant surprises and increase the likelihood of a positive outcome. Here are some essential inquiries to make:
Are You Experienced?
Question agents about their qualifications. Ask if they specialize in particular communities. Inquire about how many years of experience they have and their percentage of successful transactions.
Should I Rent or Buy?
It’s wise to purchase a home when your financial situation is sufficiently strong. Renting may be a better option if you lack the funds needed for a down payment, have debt, or a low credit score. Your agent can give you a buy-versus-rent analysis within your market.
What Are the Costs of Homeownership?
First-time homebuyers may not be aware that the costs of homeownership extend beyond the monthly payments on the principal and interest of the loan. Expenses also include taxes and insurance, as well as utilities and maintenance. The exact monetary outlay may be difficult to estimate, but your agent can give you a general idea of what to expect.
What Preparations Do I Need to Make Before I Can Write an Offer?
In certain areas, a property won’t stay on the market long, so you need to be prepared to act quickly when you come across your dream house. Give your agent a realistic price range of what fits your budget, and then he or she can help you navigate the process of getting the necessary cash in an account that is ready to use.
How Do I Learn More About the House and/or Neighborhood?
Before you sign the dotted line, you’ll want to know more about the neighborhood you may be moving to. Ask your agent to provide insight into the livability of a neighborhood. You should also ask your agent if the property is in close proximity to a major source of noise like a train station or busy freeway.
Has the Property Changed Ownership Often?
Finding out how long the present owner has lived in the house can help you figure out if there are long-term issues with the property or the surroundings.
May I Speak to the Sellers?
Having a direct conversation with the seller can be a great advantage because sometimes they will be candid about the reason they’re moving, and any aspects of the property. If possible, contact the former owner for another opportunity to discover more about the property.
When Was the House Last Updated?
With the intent of uncovering needed updates that could pose a major expense, ask when the house was last updated. Inquire specifically about the age of the roof, wiring, and appliances. See if the drainage system needs to be replaced.
What is the Minimum Offer the Seller Will Accept?
See if the seller is willing to negotiate on the lowest acceptable offer. Speak to your real estate agent to develop a sound plan for negotiation that will keep you in good standing with the seller.
How Long Has the Property Been on the Market?
Find out if the house has been languishing on the market for some time, or if the seller has received considerable interest from potential buyers. This knowledge will be of value in gauging if you have negotiating room when making an offer.
Can I Get the Home Inspected Before I Sign the Contract?
If you can get the home inspected before signing the contract, you aren’t obligated to buy if the property needs costly repairs. This downside is that it carries a risk that during the inspection, the seller could accept another offer before the inspection is finished. The solution is to have an inspection contingency in the contract that permits you to get out of the sale if the projected repairs exceed a certain limit.
When Can I Move In?
You’ll need to know this to schedule your moving plans. In most cases, you can move after escrow or closing, but an experienced agent can give you an accurate time frame.
Asking your agent questions is of utmost importance when buying a home. The answers can maximize your chances of buying a home that will offer you many years of enjoyment.
To learn more about the process of buying a home, contact me Judy Higgins at 208-750-5839
Article by Mar 31, 2017
The tulips are blooming and the yard work is piling up, but all you can dream about is Memorial Day barbecues. Before you fire up that grill, here is your home’s honey do list for May which will make summer even more enjoyable.
1. Curb Appeal – Because April showers bring May flowers, it’s time to think about your home’s curb appeal. Does your front door need a refresh? Could your outdoor lighting use an update? Does your mailbox need a makeover? Check out these 7 Major League Upgrades to Increase Your Home’s Curb Appeal.
2. Give Mom some Love – Because Home is Where Mom is, consider showing Mom your appreciation this Mother’s Day (May 14th) by giving her one of these unique homemade Mother’s Day gifts. Another welcome gift for every Mom is a helping hand around the house (see #5 on this list)!
3. May is for Mold? – Did those April showers cause water problems in your home? Use this brief guide to mold and moisture to clean up and prevent mold growth in your home.
4. Spring Into Action – Take advantage of the spring weather and get out of the house! See how many items on this list of Free Things to Do Outside the House you can tackle before June.
5. Glass Houses – People who live in glass houses…have a lot of windows to clean! Tackle outdoor windows and doors with a glass cleaner to let plenty of that spring sunlight inside.
6. Inspect for Termites – Termites are more active in the spring and summer months when the air is warm and moist. Check your home for termite damage, paying special attention to anywhere wood meets the ground. Watch this video to learn how you can inspect your home this May.
7. Prep Your Home for Sale – If you’re getting your home ready for sale this spring, there are several items that many home sellers overlook. Do you have a copy of your survey on hand, or have you compiled a list of service providers for a buyer? These 9 often overlooked items when prepping your home for sale can help seal the deal with today’s savvy buyers.
8. Grilling Time – Now you’re ready for that Memorial Day backyard bash. To make sure you never unexpectedly run out of gas in your grill, consider checking out this handy product.
If YOUR WONDERING WHAT OUR SPRING MARKET IS LIKE?!
Contact us Today and FIND OUT!! 208.750.5839
We are ready to help you! Whether you are BUYING, SELLING or RELOCATING! Let us know what your needs are!
Easter is right around the corner, which means that we’re getting close to decoration crunch time. If you’d like a shortcut, you can get all your Easter decorating done in one weekend, or even one evening, with these 7 easy Easter decoration DIY’s from Hometalk bloggers.
Image: Jessica/Mad in Crafts
Turn plain glass ornaments into spectacularly colorful Easter decorations. Gather up these crafty materials, and have a vase full of stained glass eggs, perfect for your coffee table or tablscape, in just ten minutes. (See how they’re done here)
Image: Christina/The Frugal Homemaker
Whether your weather is turning to spring or stuck in winter, this gorgeous floral wreath will add fresh color to your home and make passers-by smile. Make sure to use craft store flowers, so that this front door decoration will last all season long. (Here’s how it’s made)
Image: Jessie Jane/Lilyshop
For a cute and quick decor upgrade, hang a string of dressed up bunnies cut from sheets of crafting moss. Indoors or outdoors, this Easter garland is a great way to spread some green and some charm all at once. (Learn how to do it here)
Image: Maryann/Domestically Speaking
Add some sweet and simple decoration to your Easter table, with a rustic burlap table runner laced with bright ribbon accents. Choose whatever color best fits your home’s decor, or go classic Easter, with a pastel palette. (Get a better look here)
Image: Heather and Vanessa/At the Picket Fence
Everyone knows that the best way to decorate for spring is to bring in plants and greenery, but you can take that a step further, with aged flower pots that turn your houseplants into works of art. Give your Easter home a vintage vibe, with this easy terra cotta aging DIY. (Crafting directions here)
Image: Taryn/Design, Dining + Diapers
Add a drop of Easter charm to your kitchen with understated bunny-toting hand towels. These functional decorations are a cinch to craft, and they’re perfect for refreshing your kitchen space for spring. Not to mention, they’re super cozy. (See how she did it here)
Image: April/House by Hoff
Turn some extra Easter eggs and a strip of leftover ribbon into an easy centerpiece, perfect for displaying in a large white platter or on a cake stand. To add a little nesting, arrange your eggs on a bed of bits of moss and straw, bunched up burlap, or some festive confetti. (Here’s how to set it up)
For more quick and easy Easter decorating ideas, check out all of the awesome ideas, inspirations, and how-to’s on Hometalk!
If you are thinking of selling and want to know the current value of your real estate investment give me a call at 750-5839
Click on the link below for a video update!
Are you thinking of listing your home this spring? You may be wondering what you can do to make your home more attractive and allow it to stand out from other similar homes in your market.
This month, I’m sending information about the seven features that may help your home sell faster. From energy-efficient windows and appliances to hardwood floors, these are the most popular features buyers look for when searching for homes. The second page outlines other features that help your home stand out, from updated kitchens and bathrooms to home offices.
If your home has these features, we’ll be sure to highlight them if you decide to list. If not, and you want to renovate to add them, give me a call and I’ll connect you with a great contractor in my network. Also, if you’re thinking of listing your home in the coming months, I’d love to discuss the market with you. Give me a call and I’ll give you a free market analysis of your home and answer any questions you may have.
7 Features That May Sell Your Home Faster.
Click on picture to enlarge.